Branding for events

Various things you can do to brand your Zoom events

• You can brand the Waiting Room – so when people arrive early they will see, not only the name of the event, but your logo and even (for any participants who have updated Zoom since) a video (with sound but starts muted)
• You can brand all your staff and tech team, and even the speakers, chairs etc with
  • a background image
  • a banner overlay

• And, if you have a Professional version of Zoom (expensive and for large organisations – min 10 paid copies of Zoom) there’s lots more you can do – click here

Branding the Waiting Room

More information to come.

For now see Zoom’s help page on Enabling and customizing the Waiting Room

Background image and banner overlay (or Video Filter)

Your choice will be about what impression you want to give – informal, friendly, branded, professional etc.

And this is how they look as thumbnails (amongst everyone else’s videos). Note in the last one the banner is partially covered by your Zoom name.

The background (as it’s name suggests) sits behind you. The quality depends on your lighting, your camera and your device. If you have a green screen it can look really good.

The banner overlay or video filter sits in front of your image.

Background image

Click here for a full page on how to set your background

Banner overlay (or Video Filter)

Simply design your banner (optionally with a transparent area). You can use any painting package (although not all will handle transparent areas).

It can be a horizontal strip (to sit at the bottom) or a vertical strip (to sit on the far left or right) or even a full screen image with a transparent area in the centre.

In the example right, the image is a block with text (bottom right) and an image (bottom left) and the bit between is transparent.

Be aware that when people see your video as a thumbnail (amongst everyone else’s videos), the bottom left area will be partially covered by your Zoom name. So you should test this out.

Unlike backgrounds, you need to load your video filters before a meeting, via your zoom account via a browser on zoom.us. They will then be available to you on any meeting and you can switch between them (or none) live …